Because Singaporeans will vote PAP by default, unless WP fields exceptionally strong team + PAP has a strong negative personality in their team. Edwin Kong Hee Tong appears in every event in East Coast. He is omni present to give out certs and pocket money to kids who perform well in schools every year. If you live in the east you will literally see his face everywhere. WP east coast team is decent but it takes more than that to beat a PAP team.