True, but those pap dogs son and daugther did not grew up in improverish singapore, still the branded items still very much popular in singapore. I may take many generations and worse never remove this addiction once it takes hold.
Indeed, it may take a couple of more generations. Remember the "kiasu" "kiasee",craze during the 80s-90s? Sure, you still see long queues now in Singapore, but that mentality is slowly changing as well.