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Mediacorpse Superstar Vivian Lai Hubby Pokka CEO post Tio Pok! Her Million dollar Pokka endorsement also Hong Kan Liao!
- Thread starter Annunaki
- Start date
S'poreans take the lead as Japanese firms go global
TOKYO • Some Japanese firms, including beverage maker Pokka and delivery service Yamato, are tapping Singaporeans to lead their overseas expansions.
Mr Alain Ong, who joined Pokka Singapore in 2006, leads its international arm, which markets Pokka's beverages to more than 60 countries, from China to Cyprus, and Maldives to Myanmar.
Over at Yamato, which entered the Singapore market in 2010, Mr Richard Chua heads the Asia division, which is expanding into South-east Asian capitals such as Yangon and Ho Chi Minh City, as well as India's Gujarat state and Chennai.
The two men said the trend of hiring local - rather than deploying Japanese - is due to greater awareness that Japanese management methods do not necessarily work well outside Japan.
Mr Ong said Pokka had initially struggled to establish itself against rivals such as F&N and Yeo's when it entered the Singapore market in 1977.
One reason for this, he believes, was the company's conservative culture, which gave him "quite a culture shock".
"During my first few management meetings, I was perhaps the only one who boldly raised issues and pushed for changes," he said. Calling himself a "non-conformist", he said he overhauled the company's management structure and human resource policies, among other things.
He also pushed through ideas, such as forming a vending machine division which the top brass had previously disapproved of, and acting as a distributor for brands such as Redbull and Evian. As a result, the company grew by five times between 2006 and 2016, he said.
Mr Chua noted the huge demand for Singaporean and regional talent in Japanese companies looking to expand, including Yamato, which is pursuing merger and acquisition opportunities in South-east Asia.
"Many Japanese sent abroad face difficulties in understanding and adapting to the local culture and business practices," he said, adding that costs and language barriers are also issues. "The trend is continuing, and localisation will be faster and move to higher levels of management."
Walter Sim
TOKYO • Some Japanese firms, including beverage maker Pokka and delivery service Yamato, are tapping Singaporeans to lead their overseas expansions.
Mr Alain Ong, who joined Pokka Singapore in 2006, leads its international arm, which markets Pokka's beverages to more than 60 countries, from China to Cyprus, and Maldives to Myanmar.
Over at Yamato, which entered the Singapore market in 2010, Mr Richard Chua heads the Asia division, which is expanding into South-east Asian capitals such as Yangon and Ho Chi Minh City, as well as India's Gujarat state and Chennai.
The two men said the trend of hiring local - rather than deploying Japanese - is due to greater awareness that Japanese management methods do not necessarily work well outside Japan.
Mr Ong said Pokka had initially struggled to establish itself against rivals such as F&N and Yeo's when it entered the Singapore market in 1977.
One reason for this, he believes, was the company's conservative culture, which gave him "quite a culture shock".
"During my first few management meetings, I was perhaps the only one who boldly raised issues and pushed for changes," he said. Calling himself a "non-conformist", he said he overhauled the company's management structure and human resource policies, among other things.
He also pushed through ideas, such as forming a vending machine division which the top brass had previously disapproved of, and acting as a distributor for brands such as Redbull and Evian. As a result, the company grew by five times between 2006 and 2016, he said.
Mr Chua noted the huge demand for Singaporean and regional talent in Japanese companies looking to expand, including Yamato, which is pursuing merger and acquisition opportunities in South-east Asia.
"Many Japanese sent abroad face difficulties in understanding and adapting to the local culture and business practices," he said, adding that costs and language barriers are also issues. "The trend is continuing, and localisation will be faster and move to higher levels of management."
Walter Sim
Don't forget to put halal label.
She able to squirt green tea
can try to be ceo of pokkai.
Why was he fired?
Pokka CEO Alain Ong, hubby of Pokka ambassador Vivian Lai, suspended pending internal audit
Pokka says he's still an employee even though his CEO duties have been taken over.
According to the Chinese paper, there has been a massive shake up of the beverage company’s higher management a few days ago. Aside from Ong, several other management-level positions from other departments have also been replaced.
Ong’s duties have been handed over to Rieko Shofu, Group CEO of Pokka Corporation (Singapore) Pte Ltd. The latter is concurrently the acting CEO of Pokka International.
Pokka CEO Alain Ong, hubby of Pokka ambassador Vivian Lai, suspended pending internal audit
Pokka says he's still an employee even though his CEO duties have been taken over.
The CEO of Pokka International, Alain Ong, has been suspended from his duties pending an internal audit, according to Shin Min Daily News (SMDN) in a Sept. 26 report.
Via Facebook.
According to the Chinese paper, there has been a massive shake up of the beverage company’s higher management a few days ago. Aside from Ong, several other management-level positions from other departments have also been replaced.
Ong’s duties have been handed over to Rieko Shofu, Group CEO of Pokka Corporation (Singapore) Pte Ltd. The latter is concurrently the acting CEO of Pokka International.
In response to SMDN’s queries, a Pokka spokesperson only said that the higher management positions from both Pokka International and Pokka Corporation were being replaced during the internal audit period so as to prevent disruptions to the company operations. The spokesperson also declined to comment on the audit matters as it is ongoing.
However, Pokka confirmed with SMDN that Ong is still an employee of the company even though his work has been taken over by Rieko.
A quick check on Pokka Singapore’s website showed only Rieko on the board of directors:
SMDN added that none of the suspended personnel are Japanese management.
Pokka did not comment on the alleged suspension of the personnel, citing company policy. The company stressed that no investigative organisation is conducting any investigation into the company or its employees.
Pokka says he's still an employee even though his CEO duties have been taken over.
According to the Chinese paper, there has been a massive shake up of the beverage company’s higher management a few days ago. Aside from Ong, several other management-level positions from other departments have also been replaced.
Ong’s duties have been handed over to Rieko Shofu, Group CEO of Pokka Corporation (Singapore) Pte Ltd. The latter is concurrently the acting CEO of Pokka International.
Pokka CEO Alain Ong, hubby of Pokka ambassador Vivian Lai, suspended pending internal audit
Pokka says he's still an employee even though his CEO duties have been taken over.
The CEO of Pokka International, Alain Ong, has been suspended from his duties pending an internal audit, according to Shin Min Daily News (SMDN) in a Sept. 26 report.
Via Facebook.
According to the Chinese paper, there has been a massive shake up of the beverage company’s higher management a few days ago. Aside from Ong, several other management-level positions from other departments have also been replaced.
Ong’s duties have been handed over to Rieko Shofu, Group CEO of Pokka Corporation (Singapore) Pte Ltd. The latter is concurrently the acting CEO of Pokka International.
In response to SMDN’s queries, a Pokka spokesperson only said that the higher management positions from both Pokka International and Pokka Corporation were being replaced during the internal audit period so as to prevent disruptions to the company operations. The spokesperson also declined to comment on the audit matters as it is ongoing.
However, Pokka confirmed with SMDN that Ong is still an employee of the company even though his work has been taken over by Rieko.
A quick check on Pokka Singapore’s website showed only Rieko on the board of directors:
SMDN added that none of the suspended personnel are Japanese management.
Pokka did not comment on the alleged suspension of the personnel, citing company policy. The company stressed that no investigative organisation is conducting any investigation into the company or its employees.
CEO’s wife has been Pokka ambassador for a decade
Ong’s wife, Mediacorp artiste Vivian Lai, has been Pokka’s ambassador for more than a decade. According to SMDN, Lai reportedly received S$1 million for her endorsement in 2012 – a sum that supposedly exceeded the going rate for veteran Mediacorp artistes.
Ong’s wife, Mediacorp artiste Vivian Lai, has been Pokka’s ambassador for more than a decade. According to SMDN, Lai reportedly received S$1 million for her endorsement in 2012 – a sum that supposedly exceeded the going rate for veteran Mediacorp artistes.
Lai who is currently 41 years old hosts a slew of popular variety shows on Channel 8. Notably, she’s a co-host of What’s In The Fridge? (冰箱的秘密) which counts Pokka as one of its sponsors.
Her co-host for the show Pornsak is the spokesperson for the Asian Story packaged drinks brand which is also owned by Pokka.
In response to SMDN’s queries about Pokka’s future marketing strategy and possible change in endorsement personality, the Pokka spokesperson said that the company is focusing on maintaining company operations during this period and has not made any decisions on future marketing strategies.
Both Ong and Lai refused to respond to SMDN’s visits and calls.
Her co-host for the show Pornsak is the spokesperson for the Asian Story packaged drinks brand which is also owned by Pokka.
In response to SMDN’s queries about Pokka’s future marketing strategy and possible change in endorsement personality, the Pokka spokesperson said that the company is focusing on maintaining company operations during this period and has not made any decisions on future marketing strategies.
Both Ong and Lai refused to respond to SMDN’s visits and calls.
Pokka“内部审计”为由 撤赖怡伶丈夫王咏生总裁职务
饮料公司百佳（Pokka）以“内部审计”为由，撤掉艺人赖怡伶丈夫王咏生（右）的总裁职务。赖怡伶目前依然是品牌代言人。（照片：Facebook/Vivian Lai, Pokka网站）
饮料公司百佳（Pokka）以“内部审计”为由，撤掉艺人赖怡伶丈夫王咏生（右）的总裁职务。赖怡伶目前依然是品牌代言人。（照片：Facebook/Vivian Lai, Pokka网站）
