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SINGAPORE: Businessman Sam Goi, also known as Singapore's "popiah king", has been appointed the country's non-resident ambassador to Brazil, the Ministry of Foreign Affairs (MFA) announced on Friday (Apr 20).
The post was last held by former Keppel CEO Choo Chiau Beng, who was Singapore's non-resident ambassador to Brazil from 2004 to 2016.
Mr Goi, his replacement, is currently the executive chairman of global food group Tee Yih Jia Food Manufacturing and regional real estate developer GSH Corporation.
According to Forbes, the self-made entrepreneur has a net worth of US$2.1 billion (S$2.76 billion) and Tee Yih Jia Food Manufacturing, which he owns, is the world's largest maker of popiah skins.
Mr Goi is also an honorary council member of the Singapore Chinese Chamber of Commerce and Industry and serves as honorary chairman of the Dunman High School advisory committee. He is a member of the University of Technology and Design's board of trustees, according to MFA.
The businessman was awarded the Public Service Medal in 2000, the Public Service Star in 2004, and the Public Service Star (Bar) in 2014. He also received the Businessman of the Year award at the Singapore Business Awards in 2014 and the SG50 Outstanding Chinese Business Pioneers Award in 2015.
Read more at https://www.channelnewsasia.com/new...-sam-goi-brazil-singapore-ambassador-10159168