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Is this reason why many wear branded clothing?

These 2 Chiobu has some tips for us de

Carefully curated finds: Meet the Gen Z sellers behind Telegram’s growing thrift scene​

Get tips on how to grow your career and money
Ms Claire Chan (left) shares drops of second-hand clothes on her Telegram channel Clairousells while Ms Ethel Ong sells vintage Coach and luxury bags through her Telegram channel, AdoreyCollectiv.

Ms Claire Chan (left) shares drops of second-hand clothes on her Telegram channel Clairousells while Ms Ethel Ong sells vintage Coach and luxury bags through her Telegram channel, AdoreyCollective.

PHOTOS: CHONG JUN LIANG AND COURTESY OF ETHEL ONG
Felicia Keok
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Published Apr 16, 2026, 03:00 PM
Updated Apr 21, 2026, 03:03 PM

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SINGAPORE – Telegram has emerged as a growing marketplace for second-hand fashion among Gen Z shoppers. Buyers are turning to the platform for its convenience and listings, and for sellers, the messaging app has become a space to scale their businesses.

The Straits Times speaks to two Telegram sellers onhow the platform is being used, from day-to-day operations to behind-the-scenes processes.

​

 
Honestly, a lot of it boils down to the "signaling effect." People use brands as a shorthand to show they belong to a certain social class or have a specific taste without having to say a word. It’s basically social currency.

In my experience, once you get past the ego part, you realize high-end brands often provide a better cut and fabric that lasts years longer than fast fashion. But let's be real, most people are just buying the logo for the respect they think it gets them in public.
 
syed putra said:
I wear grab corporate outfit and yet shown the kitchen door.
Click to expand...
hanor, serves you right if you did not ditch the green backpack and helmut.
another tip - try not to hang around the kitchen area, as it's a force of habit for you chaps when picking up your delivery orders as you might be mistaken for being on the job. :rolleyes:
 
i walked into a crowded restaurant at the champs-élysées in a green blazer and white t with jeans and was promptly greeted nicely by a french chiobu who seated me at a table for 4 by a window facing the famous avenue, to the chagrin of those waiting in line. no reservations, no waiting in line, just a walk in. my 2 french canadian biz associates were drinking at the bar in the basement, waiting for a table. i texted them. they came up in their suits and ties and were surprised i was already seated at the most sought after table at the corner. i was wearing my shades too in the evening. where we sat, tables around it were empty although the place was packed. may be the french chiobu maître d’ thought i was a hongkang gang boss or a much awaited yakuza kingpin gracing the restaurant. at that time japs were prosperous, wealthy and travelling the world, and hongkong triads were all over major european capitals. don’t know, but the french wait staff were all very attentive and friendly to me that evening. they were not so to the french canadians. they regarded them as lower tier colonials speaking old french or a french dialect that was forgotten for over 200 years.
 
in sg cannot lah. too hot and humid to dress up. best is loose t with lobang in armpits and a thin pair of jimbo boxer shorts where balls and dick can hang loose.
 
eatshitndie said:
i walked into a crowded restaurant at the champs-élysées in a green blazer and white t with jeans and was promptly greeted nicely by a french chiobu who seated me at a table for 4 by a window facing the famous avenue, to the chagrin of those waiting in line. no reservations, no waiting in line, just a walk in. my 2 french canadian biz associates were drinking at the bar in the basement, waiting for a table. i texted them. they came up in their suits and ties and were surprised i was already seated at the most sought after table at the corner. i was wearing my shades too in the evening. where we sat, tables around it were empty although the place was packed. may be the french chiobu maître d’ thought i was a hongkang gang boss or a much awaited yakuza kingpin gracing the restaurant. at that time japs were prosperous, wealthy and travelling the world, and hongkong triads were all over major european capitals. don’t know, but the french wait staff were all very attentive and friendly to me that evening. they were not so to the french canadians. they regarded them as lower tier colonials speaking old french or a french dialect that was forgotten for over 200 years.
Click to expand...
Maybe those seats reserved for gay fashion designers

1778453721539.jpeg
 
eatshitndie said:
in sg cannot lah. too hot and humid to dress up. best is loose t with lobang in armpits and a thin pair of jimbo boxer shorts where balls and dick can hang loose.
Click to expand...
If your balls hang out while you are seated with your legs apart, passers-by may remark: "You may not be crazy, but I can see your nuts." Hahaha.
 
xin22 said:
Honestly, a lot of it boils down to the "signaling effect." People use brands as a shorthand to show they belong to a certain social class or have a specific taste without having to say a word. It’s basically social currency.

In my experience, once you get past the ego part, you realize high-end brands often provide a better cut and fabric that lasts years longer than fast fashion. But let's be real, most people are just buying the logo for the respect they think it gets them in public.
Click to expand...
I beg to differ. Tailored clothes are the way to go. DKNY, Calvin Klein for example, you're just paying for the brand name. No point getting brand names if it fits like a rag on you. Bespoke clothes, esp suits, long sleeved shirts fit better and you get to choose the fabric. And they're not cheap on average in SG. Unfortunately, the bespoke scene in SG is pitiful.

Watches like Rolex too, you paying for the brand name. Grand Seiko offers better quality and build on average of $5K (entry to mid), all the way up to $500K+. You reminded me of those people (who were in their early to mid 20s back then) in the 90s wearing those fugly Versace jeans with cringly ah pek colours mindset. Simply, not refined.
 
My shirts and pants are tailored. Italian gabardine wool for pants and suit, Sea Island cotton for shirts. Most designer stuff is crap - they don't fit well, fabric may not be top notch, and most are probably made in Vietnam or India (previously China and before that HK).

Local tailors are now overpriced with mediocre skills: many of the older Shanghainese sifu have retired or passed on. I now use a BKK tailor who comes to Singapore twice year: less than half the price for the same quality of fabric and better tailoring.

Dollar for dollar, GS gives more bang for the buck: higher level of movement finishing and case polishing ('zaratsu"), tighter specs than COSC, hand-finished dials. But Rolex has the cachet, the billion dollar marketing machine behind it, and millions of suckers around the world propping up the second hand market. 1 million Rolexes are made a year compared with just 40,000 GS. Go figure.
 
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Vlad Tepes said:
I beg to differ. Tailored clothes are the way to go. DKNY, Calvin Klein for example, you're just paying for the brand name. No point getting brand names if it fits like a rag on you. Bespoke clothes, esp suits, long sleeved shirts fit better and you get to choose the fabric. And they're not cheap on average in SG. Unfortunately, the bespoke scene in SG is pitiful.
Click to expand...
I wear both an authentic Polo Ralph Lauren cotton round neck T-shirt and a counterfeit bought from Shopee. The $150 original is definitely more comfortable and of a far higher overall quality than the fake $15 variant.
 
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