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I am very excited to announce my latest deal with Mint Media, owned by my good friend, businessman Peter Lim from Singapore, to acquire my image rights. This is a very strategic move for me and my management team to take the Cristiano Ronaldo brand to the next level, especially in Asia.
https://www.facebook.com/Cristiano
SINGAPORE - In a sensational move, billionaire Peter Lim has acquired the image rights for football superstar Cristiano Ronaldo.
The six-year deal was announced on Monday afternoon.
This is the Singaporean’s first foray into the sports marketing business.
The image rights for the three-time Fifa World Player of the Year (2008, 2013, 2014) will be managed by Mint Media, a Hong Kong-based company owned by Mr Lim.
Mr Lim said: “Ronaldo is not just a great soccer player, he is also a very popular personality. I am confident that the Cristiano Ronaldo brand will continue to grow.”
Ronaldo added: “Peter has valuable and extensive business network and I have always admired Peter’s entrepreneurial savvy and his ability to grow businesses.
“He is also a good friend whom I have known for a while. I believe he will be a good partner and good value-add for my brand.”
- See more at: http://www.straitstimes.com/news/sp...ronaldo’s-image-rights-s#sthash.lx6xeyn0.dpuf