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The Vision units to be priced mostly at $1,000-$1,200 psf during preview

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Mar 11, 2010

Condo sets record prices

The Vision units to be priced mostly at $1,000-$1,200 psf during preview

<!-- by line -->By Joyce Teo
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ST_IMAGES_JTVISION.jpg
An artist's impression of The Vision in West Coast Crescent. The apartments are mostly between 818 sq ft and 1,604 sq ft. -- PHOTO: CHEUNG KONG

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ONE of Hong Kong's biggest developers, Cheung Kong, has made its intentions clear for a sleepy mass market corner of the West Coast.
It is asking what would be - if achieved - record prices for the area at a preview for The Vision, on West Coast Crescent.
The preview, starting tomorrow, involves the release of up to 100 units mostly priced at $1,000 to $1,200 per sq ft (psf). This puts the starting price for an 818 sq ft two-bedder at nearly $900,000.
Cheung Kong's vision is to develop a high-end project to be the area's most luxurious building, said sales manager Cannas Ho at a media briefing yesterday: 'We're not building a mass product, we're building a high-quality product.'
That may explain the relatively high pricing for a project in something of a backwater. A property expert noted there is no particular MRT advantage there.
Experts said if the units sell at the asking prices, it would be a record for the West Coast area.
Read the full story in Thursday's edition of The Straits Times.
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