- Joined
- Nov 5, 2024
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When prison officers Melvin Lim and Adrian Lim traded their stable fixed-income jobs in 2007 for risky, commission-based careers in real estate sales, there were no courses to teach them the ropes. The ambitious fledglings were viewed with suspicion by veterans in the industry.
“They saw us as threats, that we were here to snatch their rice bowls,” said Melvin, 40, one half of the familiar faces of PropertyLimBrothers, highly visible on social media for presenting “live” home tours.
“We don’t blame them,” he told Salt&Light, adding that such was the culture at the time.
“A lot of people are fearful of a toxic work culture. But we want to sleep with little weight on our shoulders every night.”
Six years later, the two agents who are good friends made “a business decision mistake” that drained their bank accounts to zero.
It was the start of a “four-year drought”. It was also a time of a “total reset”, in which they would reframe the way they did business, and set the values for PropertyLimBrothers (PLB), the real estate media technology company they would eventually co-found.
Part of this reframe would also include how they viewed clients.
When they started putting themselves in their clients’ shoes instead of seeing them as “walking commissions”, the duo saw how hosting videos to present the unique selling points of homes could benefit, not just sales, but also their clients.
In the interests of honesty and transparency, they also started practising “screenshot closing” – screen capturing WhatsApp conversations with buyers to show the seller offers on the property. It is part of their ongoing efforts to practise #RealEstatewithIntegrity.
Both Melvin and Adrian have been named PropNex Millionaire realtors for achieving over $1,000,000 in gross commissions in 2019 and 2020. “It’s all our team’s effort because PLB works on a team model,” said Melvin.
Melvin is intentional about setting a culture where staff “work in a place where they feel safe and valued”.
The reframe included being “servant leaders”, with continual efforts to scale up research, grow and share knowledge and market trends, and build tech possibilities for customers who look to their guidance in the selling-buying transaction.
This reset would affect not just clients, but also staff and the industry at large.
The new company director
During the great reset, the duo installed a new boss: God.
“We dedicated the business to God. We decided that we would leave the outcome to Him,” said Melvin, who also spent more time reading the Word and listening to sermons.
Staff who know that they are “working in a place where they feel safe and valued” are less angsty, and more caring towards office resources.
With God as their boss, their Golden Rule, spelt out on the PLB website, reads: “In everything, therefore, treat people the same way you want them to treat you, for this is the Law and the Prophets.” (Matthew 7:12)
“Work fulfils two commandments: ‘To love God with heart, soul and mind. And to love others as we love ourselves.’ (Matthew 22:36-40)
“It is about loving God’s people – both believers, and those who have yet come to Him,” said Melvin.
A lot more at https://url1.io/GzrJY
“They saw us as threats, that we were here to snatch their rice bowls,” said Melvin, 40, one half of the familiar faces of PropertyLimBrothers, highly visible on social media for presenting “live” home tours.
“We don’t blame them,” he told Salt&Light, adding that such was the culture at the time.
“A lot of people are fearful of a toxic work culture. But we want to sleep with little weight on our shoulders every night.”
Six years later, the two agents who are good friends made “a business decision mistake” that drained their bank accounts to zero.
It was the start of a “four-year drought”. It was also a time of a “total reset”, in which they would reframe the way they did business, and set the values for PropertyLimBrothers (PLB), the real estate media technology company they would eventually co-found.
Part of this reframe would also include how they viewed clients.
When they started putting themselves in their clients’ shoes instead of seeing them as “walking commissions”, the duo saw how hosting videos to present the unique selling points of homes could benefit, not just sales, but also their clients.
In the interests of honesty and transparency, they also started practising “screenshot closing” – screen capturing WhatsApp conversations with buyers to show the seller offers on the property. It is part of their ongoing efforts to practise #RealEstatewithIntegrity.
Both Melvin and Adrian have been named PropNex Millionaire realtors for achieving over $1,000,000 in gross commissions in 2019 and 2020. “It’s all our team’s effort because PLB works on a team model,” said Melvin.
Melvin is intentional about setting a culture where staff “work in a place where they feel safe and valued”.
The reframe included being “servant leaders”, with continual efforts to scale up research, grow and share knowledge and market trends, and build tech possibilities for customers who look to their guidance in the selling-buying transaction.
This reset would affect not just clients, but also staff and the industry at large.
The new company director
During the great reset, the duo installed a new boss: God.
“We dedicated the business to God. We decided that we would leave the outcome to Him,” said Melvin, who also spent more time reading the Word and listening to sermons.
Staff who know that they are “working in a place where they feel safe and valued” are less angsty, and more caring towards office resources.
With God as their boss, their Golden Rule, spelt out on the PLB website, reads: “In everything, therefore, treat people the same way you want them to treat you, for this is the Law and the Prophets.” (Matthew 7:12)
“Work fulfils two commandments: ‘To love God with heart, soul and mind. And to love others as we love ourselves.’ (Matthew 22:36-40)
“It is about loving God’s people – both believers, and those who have yet come to Him,” said Melvin.
A lot more at https://url1.io/GzrJY
Amen!
