ST say many people subscribe to their papers

[MarrickG]

Strong response to ST drive

PHONES were ringing off the hook yesterday at the Singapore Press Holdings (SPH) Media Centre as operators answered a never-ending string of calls on The Straits Times subscription campaign, which guarantees gifts to those who subscribe to the paper.

By 5pm, more than 1,000 subscribers had participated in the campaign.

Mr Chua Wee Phong, executive vice-president of SPH's circulation department, said the volume of calls and take-up rate of subscription were very encouraging.

The circulation department, concerned about coping with the onslaught of calls, doubled its number of operators.

A current subscriber, Mrs Kan Shih Han, said she had expected a long wait but was surprised at the quick response time of less than three minutes.

The 48-year-old property agent is satisfied with her current vendor's personalised service, but applied to subscribe straight from SPH because it 'gives me peace of mind to know that I'm dealing with the paper directly, and the assurance that the paper will be delivered to me reliably every day'.

http://www.straitstimes.com/BreakingNews/Singapore/Story/STIStory_582007.html

 

[myfoot123]

5.08mil population and not even 7% of the readers subscribing. Oh, since the report came out from the PAP mouthpiece, please give another 10% discount. Unless you forget that they reported YOG ticket is selling like hotcake and running out fast. One word to say - MISERABLE. 90cts a copy is equivalent to daylight robbery. Anyway thank to the CHUA SISTERS for sustaining ST ranking at 154th. That is one ranking PAP will not dare to boast about.

 

[Tiu Kwang Yew]

hahahahah.....grassloot people working hard !

second breasts must do anything to satisfy the paymaster right

 

[Cestbon]

350k copies/day total print doesn't mean 350k buyer. That to justify more expensive ad in ST
1. About 2% are unsold- not reported
2. At least 100k are for goverment( library/HDB......) and company/MNC
3. So only about 200k are the real consumer/customer.

 

[Watchman]

We should have No-Newspaper day !

Where we should help save the world by not buying newspaper for a day .

 

[jim007jimmyboy]

lanjiao


154th things can believe one meh

 

[bodycells]

Of all the photos, they put MAS captured.. wahhahahah!!!!!

 

[saratogas]

Of all the photos, they put MAS captured.. wahhahahah!!!!!

I guess that must be their best selling News after all these years...