Sofi Sui, owner of Pasta Brava: I can’t stop now. Why? Because I already lost so much (S$1 million loss during Covid)

[Voldermort]

Sofi Sui, owner of the Italian restaurant Pasta Brava has, by her estimate, lost S$1 million over the course of the COVID-19 pandemic.

“For sure it’s going to affect (businesses) because, especially for myself, I have been coming out with my own personal savings,” said Ms Sui, adding that this is despite help from the Government.

The restrictions will last till Aug 18. Ms Sui, who is also a chef, said that she has “no heart” to wind up her restaurant.

“If I lost S$1 million, from a business point of view, I have to cut already, but the point now is that I basically just don’t have the heart to,” she said.

https://tinyurI.com/m9esz7c9

 

[A Singaporean]

Who did you vote?

 

[Asterix]

Cut your loss, preserve your capital, then wait for another opportune time to dong shan zai qi. Oh, it is a she, rationality is not part of her genetic make up...

 

[millim6868]

All these CB F&B when earning money all try,all means to act poor, niw lose money all KpKB ,look at that dj n bak ku teh guy cry poor CB wearing exo watch n having properties

 

[laksaboy]

It's called the sunken cost fallacy.