[Sg] - Nescafe Gold Intensity 5 vs 7 : Has anyone drank both? How would you describe the difference?

UltimaOnline

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versus
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There's even intensities 6 & 9 (apparently not sold in Sg) :
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UK_en_NES_3.0%20Website_Packshot%20Website-19_IMG_960by960px_230815_1_1692178770751.png
 
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It can't be as simple as concentration right? If that were so, everyone would just buy the higher intensity and use less powder to get the same taste as more powder of lower intensity. So it's something else altogether, but what?
 
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