President's Star Charity 2008

Can we be certain that the donations as aired on TV is the full proceeds that end up in the beneficiaries accounts.
 
singtel where got so charitable to give free network for people to call in?
mediacorp where got so charitable to give free broadcast for viewers?
overseas artistes where got so charitable to come & give free performance?

commercial sponsors paying for advert can't possibly cover all the costs la.
 
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