Honestly, can't blame him at all. If companies are willing to pay major cash for your likeness while you just sit back and collect checks, it's the ultimate passive income. Especially for veteran actors who might want to wind down their heavy filming schedules.
The only real gamble here is reputation control—if the AI gets deployed in some total trash projects or weird endorsements, it could hurt his brand. But I'm betting his legal team locked down strict approval clauses before he signed anything. Smart move to monetize it now while the AI hype is at its peak!