https://tech.sina.com.cn/mobile/n/n/2019-04-25/doc-ihvhiqax4900355.shtml
外媒：iPhone销量继续下滑 特别是中国市场
2019年04月25日06:58 快科技 我有话说(553人参与) 收藏本文
新酷产品第一时间免费试玩，还有众多优质达人分享独到生活经验，快来新浪众测，体验各领域最前沿、最有趣、最好玩的产品吧~！下载客户端还能获得专享福利哦！
对于苹果来说，现在要解决的就是，如何提升iPhone在全球的销量，其实想要做到也不难，把价格定的更亲民一些。
现在，外媒援引自投资公司Goldman Sachs的数据称，苹果2019年年底的iPhone出货量将低于华尔街其它公司预测的6700万部，而届时（今年年底）苹果出货量和平均售价都要面临下跌。
报道中提到，2018年iPhone在美国和日本的出货量呈上升趋势，其中美国的销量增长了8%。消费者环境的改善，再加上去年年底推出了一些吸引人的产品，推动了这些地区的iPhone销量实现了增长。
对于中国市场来说，苹果并没有把握让iPhone保持热卖，因为中国本土品牌吸引力的日益增强，已经实际的威胁到了苹果，或者你可以理解它正在中国市场让用户感到没有兴趣。
预计到2019年12月，iPhone单季销量为6100万部，比FactSet公司的预测销量低了8%。此外，他还预计2019年第四季度iPhone的平均售价为806美元，比市场普遍预期高出4%。
专注苹果新闻报道，每日推送最新苹果资讯。扫描下方二维码关注苹果汇官方微信(或微信中搜：appleinc2012)。
Foreign media: iPhone sales continue to decline, especially in the Chinese market
April 25, 2019, 06:58 Fast Technology, I have something to say (553 people participated)
New cool products are free to try for the first time, and there are many high-quality people to share their unique life experiences. Come to Sina to test and experience the most cutting-edge, most interesting and most fun products in all fields~! Download the client and get exclusive benefits!
For Apple, what we have to solve now is how to improve the sales of the iPhone in the world. In fact, it is not difficult to make it, and the price is set to be more intimate.
Now, foreign media quoted data from investment company Goldman Sachs that Apple's iPhone shipments at the end of 2019 will be lower than the 67 million predicted by other Wall Street companies, and by then (end of this year) Apple shipments and average selling prices are both To face a downturn.
According to the report, shipments of the iPhone in the US and Japan increased in 2018, with sales in the US increasing by 8%. The improvement in the consumer environment, coupled with the introduction of attractive products at the end of last year, has boosted iPhone sales in these regions.
For the Chinese market, Apple is not sure to keep the iPhone hot, because the increasing appeal of Chinese local brands has actually threatened Apple, or you can understand that it is not interested in the Chinese market.
It is estimated that by December 2019, iPhone sales will be 61 million units in a single season, which is 8% lower than FactSet's forecast sales. In addition, he also expects the average iPhone price in the fourth quarter of 2019 to be $806, which is 4% higher than the market consensus.
Focus on Apple News and push the latest Apple news daily. Scan the QR code below to follow Apple's official WeChat (or WeChat search: appleinc2012).
https://www.zdnet.com/article/apple-iphone-sales-global-shipments-down-by-millions-in-q1-2019/
Foreign media: iPhone sales continue to decline, especially in the Chinese market
April 25, 2019, 06:58 Fast Technology, I have something to say (553 people participated)
New cool products are free to try for the first time, and there are many high-quality people to share their unique life experiences. Come to Sina to test and experience the most cutting-edge, most interesting and most fun products in all fields~! Download the client and get exclusive benefits!
For Apple, what we have to solve now is how to improve the sales of the iPhone in the world. In fact, it is not difficult to make it, and the price is set to be more intimate.
Now, foreign media quoted data from investment company Goldman Sachs that Apple's iPhone shipments at the end of 2019 will be lower than the 67 million predicted by other Wall Street companies, and by then (end of this year) Apple shipments and average selling prices are both To face a downturn.
According to the report, shipments of the iPhone in the US and Japan increased in 2018, with sales in the US increasing by 8%. The improvement in the consumer environment, coupled with the introduction of attractive products at the end of last year, has boosted iPhone sales in these regions.
For the Chinese market, Apple is not sure to keep the iPhone hot, because the increasing appeal of Chinese local brands has actually threatened Apple, or you can understand that it is not interested in the Chinese market.
It is estimated that by December 2019, iPhone sales will be 61 million units in a single season, which is 8% lower than FactSet's forecast sales. In addition, he also expects the average iPhone price in the fourth quarter of 2019 to be $806, which is 4% higher than the market consensus.
Focus on Apple News and push the latest Apple news daily. Scan the QR code below to follow Apple's official WeChat (or WeChat search: appleinc2012).
https://www.bloomberg.com/news/arti...drop-in-china-means-5-billion-in-lost-revenue
technology
Apple's Sales Drop in China Means $5 Billion in Lost Revenue
By
Nico Grant
January 30, 2019, 5:40 AM GMT+8 Updated on January 30, 2019, 8:45 AM GMT+8
Apple's iPhone Pricing Doesn't Make Sense, JL Warren's Junheng Li Says
Junheng Li, JL Warren Capital head of research, discusses Apple’s iPhone sales and the company’s future in China.
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Apple Inc.’s holiday sales decline reflected the iPhone maker’s lost ground in China amid an economic slowdown in the world’s second-largest economy.
Chief Executive Officer Tim Cook has seen China as a key part of Apple’s sales and manufacturing strategy, with the company generating almost $52 billion in revenue from China and Hong Kong last fiscal year. But with China announcing its slowest economic growth since 2009, Apple said its sales fell 27 percent in the holiday quarter -- representing almost $5 billion of lost revenue.
“Weak macro conditions in some emerging markets was significantly more severe than we originally foresaw, especially in Greater China," Cook said on a conference call with analysts after the earnings release.
Apple isn’t the only hardware maker with China woes. Chipmaker Nvidia Corp. forecast a weakened sales outlook because of falling demand for its gaming processors in China and Intel Corp. cited the Chinese economy as a reason for its lackluster forecast.
Growth Engines
Apple sees negative revenue growth for China and iPhone but services remain strong
Sources: Company filings, Bloomberg
In addition to the economic pinch, Chinese consumers are increasingly turning away from Apple’s high-priced phones to less expensive domestic models from Huawei Technologies Co. and Xiaomi Corp.
“Global iPhone shipments fell sharply, due to high retail pricing, unfavorable foreign exchange rates, intense competition from rivals like Huawei, battery replacement programs driving longer ownership cycles, diminished carrier subsidies in some developed markets, and flagging demand in some emerging markets,” Neil Mawston, an analyst at Strategy Analytics, wrote in a note.
Apple has tried to replace phone sales with services revenue to compensate for the loss. To that end, Cook said services revenue in Greater China increased by more than 50 percent. Despite the gain, the Chinese government’s censorship of video games “affected” Apple’s business in the country, Chief Financial Officer Luca Maestri said on the conference call. He called the challenge “temporary in nature,” but analyst Neil Campling of GTS Group noted that there were no game approvals in China between March and mid December.
There were a couple bright spots for Apple’s business in China: two-thirds of those customers who purchased a Mac computer or iPad during the quarter were first-time buyers for the products, the company’s executives said.
Still, the iPhone remains the centerpiece of Apple’s product lineup, so some analysts remain disappointed by the company’s performance in a crucial market for growth.
“Apple iPhone has an Asia problem,” Mawston wrote.
— With assistance by Matt Turner
https://www.newtimes.co.rw/business/iphone-sales-china-drop
Apple iPhone sales in China drop by 20%
One report showed a 19.9 per cent fall in Apple’s smartphone shipments in the final quarter of 2018, while Huawei’s grew 23.3 per cent.
By
Quartz
Published : February 13, 2019 | Updated : February 13, 2019
Apple Inc iPhone sales in China fell 20 per cent year-on-year in the fourth quarter of 2018, while sales for smartphones made by home-grown rival Huawei soared by 23 per cent, data from industry research firm IDC showed on Monday.
The report is the first to put a firm number on the scale of a recent decline in Apple’s fortunes in the world’s second largest economy, after Chief Executive Officer Tim Cook pointed to China as a big factor in a rare cut in the company’s quarterly sales forecast last month.
Apple no longer breaks out detailed numbers on iPhone shipments in its quarterly results, meaning that surveys and channel checks by the likes of IDC are often the clearest indicator of shifts in sales.
The figures in the report showed a 19.9 per cent fall in Apple’s smartphone shipments in the final quarter of 2018, while Huawei’s grew 23.3 per cent. That reduced Apple’s market share to 11.5 per cent from 12.9 per cent a year earlier, the report said.
“Besides regular performance upgrades in 2018 and small changes to the exterior, there has not been any major innovation that supports users to continue to change their phones at the greatly increased price,” the report said.
“The severe macro environment in China and the assault of domestic brands’ innovative products have also been reasons for Apple’s continued decline.”
A separate report from another common industry source, Hong Kong-based Counterpoint, earlier this month confirmed a similar sharp fall in sales in India - another big emerging market where Apple is struggling.
Counterpoint said iPhone sales in the fourth quarter, which includes India’s electronics sales-heavy Diwali festival, fell 25 per cent on the year, reducing total sales in 2018 to 1.7 million units from 3.2 million a year earlier.
Agencies
外媒：iPhone销量继续下滑 特别是中国市场
2019年04月25日06:58 快科技 我有话说(553人参与) 收藏本文
新酷产品第一时间免费试玩，还有众多优质达人分享独到生活经验，快来新浪众测，体验各领域最前沿、最有趣、最好玩的产品吧~！下载客户端还能获得专享福利哦！
对于苹果来说，现在要解决的就是，如何提升iPhone在全球的销量，其实想要做到也不难，把价格定的更亲民一些。
现在，外媒援引自投资公司Goldman Sachs的数据称，苹果2019年年底的iPhone出货量将低于华尔街其它公司预测的6700万部，而届时（今年年底）苹果出货量和平均售价都要面临下跌。
报道中提到，2018年iPhone在美国和日本的出货量呈上升趋势，其中美国的销量增长了8%。消费者环境的改善，再加上去年年底推出了一些吸引人的产品，推动了这些地区的iPhone销量实现了增长。
对于中国市场来说，苹果并没有把握让iPhone保持热卖，因为中国本土品牌吸引力的日益增强，已经实际的威胁到了苹果，或者你可以理解它正在中国市场让用户感到没有兴趣。
预计到2019年12月，iPhone单季销量为6100万部，比FactSet公司的预测销量低了8%。此外，他还预计2019年第四季度iPhone的平均售价为806美元，比市场普遍预期高出4%。
专注苹果新闻报道，每日推送最新苹果资讯。扫描下方二维码关注苹果汇官方微信(或微信中搜：appleinc2012)。
Foreign media: iPhone sales continue to decline, especially in the Chinese market
April 25, 2019, 06:58 Fast Technology, I have something to say (553 people participated)
New cool products are free to try for the first time, and there are many high-quality people to share their unique life experiences. Come to Sina to test and experience the most cutting-edge, most interesting and most fun products in all fields~! Download the client and get exclusive benefits!
For Apple, what we have to solve now is how to improve the sales of the iPhone in the world. In fact, it is not difficult to make it, and the price is set to be more intimate.
Now, foreign media quoted data from investment company Goldman Sachs that Apple's iPhone shipments at the end of 2019 will be lower than the 67 million predicted by other Wall Street companies, and by then (end of this year) Apple shipments and average selling prices are both To face a downturn.
According to the report, shipments of the iPhone in the US and Japan increased in 2018, with sales in the US increasing by 8%. The improvement in the consumer environment, coupled with the introduction of attractive products at the end of last year, has boosted iPhone sales in these regions.
For the Chinese market, Apple is not sure to keep the iPhone hot, because the increasing appeal of Chinese local brands has actually threatened Apple, or you can understand that it is not interested in the Chinese market.
It is estimated that by December 2019, iPhone sales will be 61 million units in a single season, which is 8% lower than FactSet's forecast sales. In addition, he also expects the average iPhone price in the fourth quarter of 2019 to be $806, which is 4% higher than the market consensus.
Focus on Apple News and push the latest Apple news daily. Scan the QR code below to follow Apple's official WeChat (or WeChat search: appleinc2012).
https://www.zdnet.com/article/apple-iphone-sales-global-shipments-down-by-millions-in-q1-2019/
Foreign media: iPhone sales continue to decline, especially in the Chinese market
April 25, 2019, 06:58 Fast Technology, I have something to say (553 people participated)
New cool products are free to try for the first time, and there are many high-quality people to share their unique life experiences. Come to Sina to test and experience the most cutting-edge, most interesting and most fun products in all fields~! Download the client and get exclusive benefits!
For Apple, what we have to solve now is how to improve the sales of the iPhone in the world. In fact, it is not difficult to make it, and the price is set to be more intimate.
Now, foreign media quoted data from investment company Goldman Sachs that Apple's iPhone shipments at the end of 2019 will be lower than the 67 million predicted by other Wall Street companies, and by then (end of this year) Apple shipments and average selling prices are both To face a downturn.
According to the report, shipments of the iPhone in the US and Japan increased in 2018, with sales in the US increasing by 8%. The improvement in the consumer environment, coupled with the introduction of attractive products at the end of last year, has boosted iPhone sales in these regions.
For the Chinese market, Apple is not sure to keep the iPhone hot, because the increasing appeal of Chinese local brands has actually threatened Apple, or you can understand that it is not interested in the Chinese market.
It is estimated that by December 2019, iPhone sales will be 61 million units in a single season, which is 8% lower than FactSet's forecast sales. In addition, he also expects the average iPhone price in the fourth quarter of 2019 to be $806, which is 4% higher than the market consensus.
Focus on Apple News and push the latest Apple news daily. Scan the QR code below to follow Apple's official WeChat (or WeChat search: appleinc2012).
https://www.bloomberg.com/news/arti...drop-in-china-means-5-billion-in-lost-revenue
technology
Apple's Sales Drop in China Means $5 Billion in Lost Revenue
By
Nico Grant
January 30, 2019, 5:40 AM GMT+8 Updated on January 30, 2019, 8:45 AM GMT+8
- Country has been central to Apple CEO Cook’s strategy
- IPhone losing out to less-expensive smartphone brands
Apple's iPhone Pricing Doesn't Make Sense, JL Warren's Junheng Li Says
Junheng Li, JL Warren Capital head of research, discusses Apple’s iPhone sales and the company’s future in China.
LISTEN TO ARTICLE
2:26
SHARE THIS ARTICLE
Share
Tweet
Post
In this article
AAPL
APPLE INC
205.28
USD
-1.88-0.91%
INTC
INTEL CORP
57.61
USD
-1.11-1.89%
1810
XIAOMI CORP-B
11.98
HKD
-0.38-3.07%
Apple Inc.’s holiday sales decline reflected the iPhone maker’s lost ground in China amid an economic slowdown in the world’s second-largest economy.
Chief Executive Officer Tim Cook has seen China as a key part of Apple’s sales and manufacturing strategy, with the company generating almost $52 billion in revenue from China and Hong Kong last fiscal year. But with China announcing its slowest economic growth since 2009, Apple said its sales fell 27 percent in the holiday quarter -- representing almost $5 billion of lost revenue.
“Weak macro conditions in some emerging markets was significantly more severe than we originally foresaw, especially in Greater China," Cook said on a conference call with analysts after the earnings release.
Apple isn’t the only hardware maker with China woes. Chipmaker Nvidia Corp. forecast a weakened sales outlook because of falling demand for its gaming processors in China and Intel Corp. cited the Chinese economy as a reason for its lackluster forecast.
Growth Engines
Apple sees negative revenue growth for China and iPhone but services remain strong
Sources: Company filings, Bloomberg
In addition to the economic pinch, Chinese consumers are increasingly turning away from Apple’s high-priced phones to less expensive domestic models from Huawei Technologies Co. and Xiaomi Corp.
“Global iPhone shipments fell sharply, due to high retail pricing, unfavorable foreign exchange rates, intense competition from rivals like Huawei, battery replacement programs driving longer ownership cycles, diminished carrier subsidies in some developed markets, and flagging demand in some emerging markets,” Neil Mawston, an analyst at Strategy Analytics, wrote in a note.
Apple has tried to replace phone sales with services revenue to compensate for the loss. To that end, Cook said services revenue in Greater China increased by more than 50 percent. Despite the gain, the Chinese government’s censorship of video games “affected” Apple’s business in the country, Chief Financial Officer Luca Maestri said on the conference call. He called the challenge “temporary in nature,” but analyst Neil Campling of GTS Group noted that there were no game approvals in China between March and mid December.
There were a couple bright spots for Apple’s business in China: two-thirds of those customers who purchased a Mac computer or iPad during the quarter were first-time buyers for the products, the company’s executives said.
Still, the iPhone remains the centerpiece of Apple’s product lineup, so some analysts remain disappointed by the company’s performance in a crucial market for growth.
“Apple iPhone has an Asia problem,” Mawston wrote.
— With assistance by Matt Turner
https://www.newtimes.co.rw/business/iphone-sales-china-drop
Apple iPhone sales in China drop by 20%
One report showed a 19.9 per cent fall in Apple’s smartphone shipments in the final quarter of 2018, while Huawei’s grew 23.3 per cent.
By
Quartz
Published : February 13, 2019 | Updated : February 13, 2019
Apple Inc iPhone sales in China fell 20 per cent year-on-year in the fourth quarter of 2018, while sales for smartphones made by home-grown rival Huawei soared by 23 per cent, data from industry research firm IDC showed on Monday.
The report is the first to put a firm number on the scale of a recent decline in Apple’s fortunes in the world’s second largest economy, after Chief Executive Officer Tim Cook pointed to China as a big factor in a rare cut in the company’s quarterly sales forecast last month.
Apple no longer breaks out detailed numbers on iPhone shipments in its quarterly results, meaning that surveys and channel checks by the likes of IDC are often the clearest indicator of shifts in sales.
The figures in the report showed a 19.9 per cent fall in Apple’s smartphone shipments in the final quarter of 2018, while Huawei’s grew 23.3 per cent. That reduced Apple’s market share to 11.5 per cent from 12.9 per cent a year earlier, the report said.
“Besides regular performance upgrades in 2018 and small changes to the exterior, there has not been any major innovation that supports users to continue to change their phones at the greatly increased price,” the report said.
“The severe macro environment in China and the assault of domestic brands’ innovative products have also been reasons for Apple’s continued decline.”
A separate report from another common industry source, Hong Kong-based Counterpoint, earlier this month confirmed a similar sharp fall in sales in India - another big emerging market where Apple is struggling.
Counterpoint said iPhone sales in the fourth quarter, which includes India’s electronics sales-heavy Diwali festival, fell 25 per cent on the year, reducing total sales in 2018 to 1.7 million units from 3.2 million a year earlier.
Agencies
