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Apr 1, 2010
EPL windfall
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'Shocking.'
MR THAM KWOK KEONG: 'It is shocking to note that of the multibillion-dollar windfall ('$3b EPL windfall'; March 24), Singapore doled out about $350 million to $400 million - that is, 13 per cent of the English Premier League's revenue. According to the report, Hong Kong, a larger market, secured the rights at a lower cost than Singapore. The Media Development Authority's policy of non-interference and allowance for exclusivity led to prices spiralling out of control. While this policy has been reversed, we must wait three years for prices to return to more realistic levels. One can only hope that SingTel and StarHub, as well as other interested parties, would bid more sensibly in future.'
EPL windfall
<!-- by line --><!-- end by line -->
<!-- end left side bar --><!-- story content : start -->
'Shocking.'
MR THAM KWOK KEONG: 'It is shocking to note that of the multibillion-dollar windfall ('$3b EPL windfall'; March 24), Singapore doled out about $350 million to $400 million - that is, 13 per cent of the English Premier League's revenue. According to the report, Hong Kong, a larger market, secured the rights at a lower cost than Singapore. The Media Development Authority's policy of non-interference and allowance for exclusivity led to prices spiralling out of control. While this policy has been reversed, we must wait three years for prices to return to more realistic levels. One can only hope that SingTel and StarHub, as well as other interested parties, would bid more sensibly in future.'