if the Shit Times can only feature this kind of small time F&B new entrepreneur less than 10 outlets, and not someone who created AI, tech, bio or medical startup, Sinkieland is fucked. You want to play Gelato? Do you know how many Gelato chains out there, from Italy to Australia and many others? This sort can only charge lower price points and cannibalize local sales from the poor ice cream uncles/aunties.