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Chitchat Artisanal Chee Cheong Fun For $28! Sold Out In 8 Minutes!! Loser Hawkers Should Watch And Learn!

JohnTan

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If you enjoy eating chee cheong fun (rice noodle rolls), you may want to try getting your hands on some from Singapore Chee Cheong Fun.

Singapore Chee Cheong Fun is a partnership between local actor Ben Yeo and local heritage brand Kwong Woh Hing.


It only sells chee cheong fun kits (S$28), which includes 10 handmade rice rolls, a packet of toasted sesame seeds and five artisanal sauces:

Soya sauce
Sweet sauce
Peanut sauce
Fragrant oil
Sambal chilli


Each set can feed up to five pax.



Yeo described the chee cheong fun as a cross between the thinner and silkier Cantonese-style rice rolls and local chee cheong fun, which is served generously with dark sweet sauce and sesame seeds.


Sold out in 8 minutes
According to 8 Days, this business venture between Yeo and Kwong Woh Hing was spontaneous.

The brand offered to send him some chee cheong fun and sauces during the circuit breaker and as an avid home cook, Yeo began to have some fun with the different condiments until he hit the "flavour jackpot".

The online business had its soft launch in August, with only fifty sets of chee cheong fun available.

The chee cheong fun turned out to be a hit, with the first sale selling out in 15 minutes, and the second sale in eight minutes.

It will officially launch on Sep. 23.

Only in small batches
The rice rolls are freshly made daily and hand-rolled in Kwong Woh Hing's factory.

In an interview with 8 Days, Yeo said that they cannot produce the rice rolls in large quantities as they are artisanal.

To ensure its freshness, the artisanal sauces are also "brewed lovingly" in small batches by Kwong Woh Hing and other local brands including Artisan Kitchen Foods.



While they only have one thing to offer for now, Singapore Chee Cheong Fun has plans to create more sets with different sauces and fillings in the future.

You can wait for the next batch here.

https://mothership.sg/2020/09/ben-yeo-chee-cheong-fun/
 
Another local 戏子 getting into the F&B scene. :biggrin:
 
Quote: " The chee cheong fun turned out to be a hit, with the first sale selling out in 15 minutes, and the second sale in eight minutes. "

They lined up all their family and friends to buy.
 
I've contacted my catering kitchen. We'll be coming up with artisan brownies, chee cheong fun and chee kueh very soon. With our food products marketed as 'artisan', we can jack up the price even higher than if it was marketed as 'premium' only.
 
Quote: " The chee cheong fun turned out to be a hit, with the first sale selling out in 15 minutes, and the second sale in eight minutes. "

They lined up all their family and friends to buy.
KNN selling out in 8mins or 15 mins got extra money to earn or credit to take mare ? KNN my uncle also can make 1 or 2 plate then say sold out in 5mins KNN
 
$28?! For a rice noodle roll?
No wonder iPhone can sell sky high
The power of marketing
 
$28?! For a rice noodle roll?
No wonder iPhone can sell sky high
The power of marketing

Apple also does quite a bit of R&D, and I daresay the average iPhone's profit margin percentage pales in comparison to this 'artisanal' CCF. :rolleyes:
 
This ben can't cook at all.
He is actually acting to be good at it only.
 
Quote: " The chee cheong fun turned out to be a hit, with the first sale selling out in 15 minutes, and the second sale in eight minutes. "

They lined up all their family and friends to buy.

Indeed. Just like this particular bubble tea shop. After a week or two, hardly anyone cared.

getlstd-property-photo.jpg
 
what about “fartis-anal”? sinkies will line up when there’s “new” makan.
 
Last edited:
Only in small batches
The rice rolls are freshly made daily and hand-rolled in Kwong Woh Hing's factory.

In an interview with 8 Days, Yeo said that they cannot produce the rice rolls in large quantities as they are artisanal.
Your title need to add in this. He can only sell SMALL batches, that is why sold out in 8 mins. Dun even know who are those limited number of customers? his friends? There is no statement on how long has he sold this and how much small batches he created.
 
I've contacted my catering kitchen. We'll be coming up with artisan brownies, chee cheong fun and chee kueh very soon. With our food products marketed as 'artisan', we can jack up the price even higher than if it was marketed as 'premium' only.

You should try creating artisan Lup Cheong.
 
U got to be kidding! Such cheap food should only be worth $10 if u have to prepare yourself.

What’s next? $88 muah chee?
 
NB if I sell my artisanal brownie which I just created from my toilet, how much can it fetch? Every single lump is unique.
 
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