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A new campaign to put down phones and pick up classics
State media is full of discussions about how to get people to put down their phones and pick up a book. And Mr Xi has given it all his imprimatur. (REUTERS)
THE BINHAI library, often called China’s most beautiful, is breathtaking. Swirling shelves of books rise in gravity-defying stacks to a high ceiling in a light-dappled room: a modern cathedral to learning. No wonder the library, in Tianjin, an eastern city, has become a favourite photo stop for glammed-up young folk posting to social media. But it does not take long in the library to see that there is less than meets the eye. Most of the books are just pictures of spines glued to the wall. And most of the visitors are glued to their phones, not perusing books.
It is the perfect backdrop not just to photos but also to one of China’s new official obsessions: how to get people to read more, and to read more deeply. Since its founding, the Communist party of China has treated literacy as a core objective. For Mao, briefly a librarian before becoming a revolutionary, the motivation was decidedly not bookish: he wanted to build a proletariat conscious enough to overthrow