Why Men Like 'Dumb-Looking' Women

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By Snejana Farberov: 14:36 GMT, 24 May 2012

Gentlemen prefer flings with airheads... but not marriage

When it comes to finding a mate, men may not be looking for charm and intelligence, but rather a woman who looks dumb - or drunk -
enough for a one-night-stand, according to a new study.

In an article in the journal Evolution and Human Behavior, University of Texas at Austin graduate student Cari Goetz and her team
focused on the so-called sexual exploitability hypothesis - the idea that men are genetically programmed to look for 'easy' sex.

Tests on 76 male students found that they rated vulnerable-looking women as attractive - lending weight to the idea.

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Men, the researchers think are 'born' to have little concern for the consequences of casual trysts, given that their bodies produce
somewhere around 85 million sperm cells every day -- per testicle.

Goetz began with the assumption that the brain of modern women is still sensitive to the pregnancy-related consequences of casual
sex, making them more reluctant to engage in it than men.

The goal of the study was to test out the hypothesis that a woman who appears silly or inert, or in other words more ‘sexually
exploitable,’ is a turn-on for the average straight man.

In the evolutionary psychology sense, the word ‘exploitable’ simply indicates that a woman is willing or can be more easily pressured
into having sex, even if she is a prostitute or a nymphomaniac.

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The researchers began testing their model by asking a large group of undergraduate students to nominate some specific actions, body
postures, attitudes and personality traits that might signal vulnerability, such as exhaustion, intoxication, or low intelligence.

In the end, the participants of the study had produced a list of 88 signs that a woman might by especially receptive to a man’s advances.

The researchers then invited a fresh group of 76 male students and presented them with the images of presumably ‘ripe-for-the-picking’
women, asking them what they thought of each woman’s overall attractiveness, how easy it would be to ‘exploit’ her using anything from
a pickup line to physical force, and her appeal to them as either a short-term or a long-term partner.

The study has revealed that the images of fat or short women had no effect. The participants of the study did not view them as either
easy to bed or appealing as partners.

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But when it came to reading the more psychological and contextual cues—pictures of silly or childish-looking women, or of women who looked
sleepy or drunk, men rated them as being easy to ‘score’ with.

More importantly, the dumb-looking and inert women were also perceived as being more attractive than their more lucid or intelligent-looking
peers, but only when it came to short-term relationships.

When the men were asked to judge the same liquored-up, silly-looking women in the photos as potential girlfriends and wives, they had entirely
lost their appeal on them.

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