Minister Lui breaks his EPL promise

aurvandil

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Bad news for football fans. It looks like Minister Lui has backtracked on his promise. EPL fans will have to put up with the crappy Mio TV or find a kopitiam to watch their favourite team.

Singapore’s Media Development Authority (MDA) is delaying implementation of the country’s new cross-carriage pay-TV laws until next year.

http://www.rapidtvnews.com/index.php/201009027628/singapore-delays-cross-carriage-pay-tv-rules.html

Following consultation on the new plans, which propose that pay-TV programme providers must offer their content on all Singapore’s platforms, the MDA said that while its position was largely unchanged, it would delay implementation until the first half of 2011, rather than this month.

Deferment is in response to industry players’ request for more time to put forth their feedback and to work out the operational details.

Michael Yap, Deputy Chief Executive Officer and Director of Development Policy at MDA said: “Today’s Preliminary Position on the cross carriage measure takes a definitive step forward in enabling our growing media industry to remain vibrant. The cross carriage measure is an effective way to help address a uniquely Singapore issue, and will benefit all stakeholders. It will help content providers gain a wider distribution of their content and consumers to enjoy a wider choice of content without the inconveniences of having to switch pay TV retailers each time exclusive content changes hands.”

Over 90% of the top 100 pay-TV channels in Singapore have exclusive deals with platforms, which really number just two – StarHub’s digital cable offering and SingTel’s Mio TV IPTV platform.

An MDA statement said: “The cross carriage measure seeks to address this ‘imbalance’ between the Singapore pay-TV market and the norms observed in other competitive pay-TV markets by requiring qualified pay TV licensees to lease network infrastructure and equipment from each other so as to make content that is acquired or renewed on an exclusive basis, on or after 12 March 2010, available to a wider pool of subscribers.”

While trade bodies have come out against the new rules, the platforms themselves seem largely conciliatory. While they will lose exclusivity, they are also likely to have to pay less for programming when negotiating new carriage deals after the new rules come into effect.

A statement from StarHub said that the company "stands in support of the intent MDA has in making content available to consumers regardless of which pay TV operator acquires the content. We will work with relevant parties to discuss implementation details and work through potential issues that may arise."
 
RA Lui didn't break his promise.

Singtel EPL deal was done before he'd announced the initial implemetation date. The laws only affect new content signed after the effective date.

So EPL fans lan lan have to wait till 2013 when the Singtel deal ends, regardless.
 
RA Lui didn't break his promise.

Singtel EPL deal was done before he'd announced the initial implemetation date. The laws only affect new content signed after the effective date.

So EPL fans lan lan have to wait till 2013 when the Singtel deal ends, regardless.

Why can't the law be retrospective?

Many EPL fans were hoping that maybe we will get a nice pre-election "surprise" in the form of an announcement that Singtel/Starhub have worked things out and EPL will be coming back to Starhub.

Looks like yet another disappointment ...
 
Michael Yap, Deputy Chief Executive Officer and Director of Development Policy at MDA said: “Today’s Preliminary Position on the cross carriage measure takes a definitive step forward in enabling our growing media industry to remain vibrant. The cross carriage measure is an effective way to help address a uniquely Singapore issue, and will benefit all stakeholders. It will help content providers gain a wider distribution of their content and consumers to enjoy a wider choice of content without the inconveniences of having to switch pay TV retailers each time exclusive content changes hands.”

Is Michael Yap trying to be clever or tongue in cheek? It is an unique Singapore issue, not an uniquely Singapore issue. Can uniquely be used that way?
 
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