The difference is that the m&d sultan represents the m&ds. That's why the m&ds want so much to keep him as a symbol of m&d power and their bumi status.
Chink billionaires in no way represent the chinks. A chink billionaire controlling a huge chunk of the economy has nothing to do with a poor chink hawker. A chink billionaire got to where he is by overcoming a lot of adversity, buying off corrupt m&d officials and having a keen eye for business. A m&d sultan got to where he is largely by being born into the right family, usually as the first born or eldest surviving son.
But I don't expect a muslim who prays 5 times a day to know the difference. Their mosque preachers usually stir shit and rejects the idea of hard work and meritocracy, prefering to teach ideologies that muslims should dominate the world simply because they are muslims, and that muslims are being screwed over by the jews, chinks and christians all the time.