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Serious Airlines posting Huge Losses HK already US$105M SIA how? Sure HUAT!

SeeFartLoong

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http://www.straitstimes.com/asia/cathay-pacific-reports-105m-loss-its-first-in-years


Cathay Pacific reports $105m loss, its first in years

Cathay Pacific posted its first annual loss of HK$575 million (S$105 million) since the height of the financial crisis.
Cathay Pacific posted its first annual loss of HK$575 million (S$105 million) since the height of the financial crisis.PHOTO: EPA
Published
7 hours ago

HONG KONG • Hong Kong's troubled flagship airline Cathay Pacific yesterday posted its first annual loss since the height of the financial crisis, hit by intense competition and losses from fuel hedging.

Its HK$575 million (S$105 million) net loss last year reversed a profit of HK$6 billion a year ago, after sales dropped 9.4 per cent to HK$92.8 billion, with chairman John Slosar warning that this year would be similarly "challenging".

Cathay is struggling despite an expansion of international air travel in the region as lower cost carriers, particularly from mainland China, have been eating into its market share.

The airline is also losing premium travellers as it comes under pressure from Middle East rivals which are expanding into Asia and offering more luxury touches.

That has led to promotional prices for Cathay's top tickets as they are sold to leisure travellers.

Other high-profile carriers have also felt the pinch of competition. Singapore Airlines saw net profit drop 35.6 per cent in the final three months of last year, while Japan Airlines reported a 24.6 per cent fall in the period from April to December.

But analysts said Cathay's major fuel-hedging losses put it in an even weaker position. Analysts polled by Bloomberg had predicted full-year results ranging from a profit of HK$1.5 billion to a net loss of HK$1.5 billion, with the disparity reflecting varying estimates of fuel-hedging losses.

Losses from fuel hedging totalled HK$8.46 billion last year. Cathay said it expects further fuel-hedging losses this year, although they should be less than for last year.

Cathay announced a major restructuring programme in January that will see jobs axed, but it has not said how many.

Analyst Jackson Wong of Huarong International Securities said Cathay had lost its niche and would find it hard to turn the corner. Mr Wong said cost-cutting was the path back to profitability but believed the firm needed to be clearer about what its restructuring would entail to win back investor confidence.

Other observers said Cathay was not offering a quality experience that justified its prices.

"As a passenger of Cathay Pacific, when I travel business class, it's OK. But if I travel economy class, I feel like I'm sitting in a budget airline cabin. This is a big problem," said Mr Dickie Wong of Kingston Securities.

AGENCE FRANCE-PRESSE, BLOOMBERG
 

po2wq

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Airlines posting Huge Losses HK already US$105M SIA how? Sure HUAT! ...
no worries ... sia is world crass! world bestest! world lumpar 1! ... sure make tons of moni ... cathayz loss is sia's gain ... sinkies shud b laffing ...
 

thinkorsink

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global airlines are bleeding. recently, warren buffet, the stock guru went around telling pple that he bought airline shares. then...the sheeps as usual bought and it really went up but for a while. now, it had went down a lot. the moral of the story is when guru speak, better dun listen.
 

Rogue Trader

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I can tell you that in terms of internal business workings, SIA is much better ran than Cathay Pac. There will be more tough times ahead for them
 

borom

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When you have airlines which often employed some of the so called best and brightest (eg SIA employ only 2nd Class Upper and above as Admin officers) and have billions in resources cannot do it, you wonder what chance many of these small time traders(whether FX/commodities ect ) have?

It also another indicator that employing scholars or people with good academic results does not work in business .
Example Warren Buffett is from University of Nebraska–Lincoln, not Harvard , Yale, Cambridge or Oxford where our best scholars attended.
Peter Lim (just an example) graduated from University of Western Australia not Melbourne, ANU, Sydney.
 

dr.wailing

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It also another indicator that employing scholars or people with good academic results does not work in business .
Example Warren Buffett is from University of Nebraska–Lincoln, not Harvard , Yale, Cambridge or Oxford where our best scholars attended.
Peter Lim (just an example) graduated from University of Western Australia not Melbourne, ANU, Sydney.

I hate to break it to you that Lee Hsien Loong, a President's Scorer and a Cambridge alumnus, was selected to be the Prime Ministar of your country because of his talents.
 

johnny333

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I can tell you that in terms of internal business workings, SIA is much better ran than Cathay Pac. There will be more tough times ahead for them

SIA has many advantages than Cathay.
SIA can fire hire/fire staff as they see fit without problems from a union because SIA crew are not unionised. If they run short of $ they can always turn to Ho Ching.
 

Rogue Trader

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First axe swing: 30% staff cost cutting :(

Cathay Plans 30% Staff Cost Cuts at Head Office Under Reform (1)


[FONT=&amp]
[/FONT]

[FONT=&amp]Kyunghee Park
Bloomberg
March 17, 2017

[/FONT]

[FONT=&amp](Bloomberg) -- Cathay Pacific Airways Ltd. set a target to save 30 percent in employee costs at its Hong Kong head office as part of the biggest revamp in two decades, amid mounting competition that caused the carrier to post its first annual loss in eight years.[/FONT]
[FONT=&amp]
The savings will come from changes to middle to senior management that will be announced by June, Asia’s biggest international carrier said in an emailed statement Friday. A transition to the new structure will occur over the summer, Cathay said.[/FONT]

[FONT=&amp]
“It is clear that there is a need for an organizational structure that will allow the Cathay Pacific Group to succeed,” the airline said. “We
need a leaner, simpler structure that is driven by real insights into our customers and their needs, one that will allow us to respond quickly to change.”[/FONT]

[FONT=&amp]
The statement sheds more light on a “critical review” Cathay announced five months ago. The airline, which previously said changes would “start at the top” and involve eliminating some positions, this week reported its first full-year loss since 2008 and scrapped a dividend payout amid rising competition from Chinese rivals and budget carriers.[/FONT]

[FONT=&amp]
“It’s a wonderful opportunity for them to look at what is happening now, not just the numbers but look at the structural issues and make
a clean break from the old days,” Shukor Yusof, founder of Endau Analytics, an aviation consulting firm in Malaysia, said by phone. “This year is going to be the threshold for them, and if they don’t do anything by the end of this year, they’re going find themselves a lot deeper in trouble.”[/FONT]

[FONT=&amp]
Shares of Cathay rose 1.4 percent to HK$11.28 as of 10:47 a.m. in Hong Kong, narrowing its loss in the past 12 months to 18 percent. The city’s Hang Seng Index has gained 19 percent over the same period.[/FONT]

[FONT=&amp]
The Hong Kong Economic Times reported on the plan earlier.[/FONT]

[FONT=&amp]
Cathay, which expects the operating environment in 2017 to remain challenging, has been discounting its premium offerings in a bid to fill seats as it competes against airlines such as China Eastern Airlines Corp. Swire Group is the parent of Cathay, while Air China Ltd. holds almost 30 percent.[/FONT]

[FONT=&amp]
The Hong Kong carrier recorded a net loss of HK$575 million ($74 million) for 2016, it said March 15. Losses from fuel hedging totaled HK$8.46 billion, and the airline said it expects further such losses in 2017 though the amount should be smaller.[/FONT]

[FONT=&amp]
Cathay Pacific Group employed more than 33,700 people worldwide, including about 23,400 for the main airline, according to the interim report for the half year ended June 2016.[/FONT]

[FONT=&amp]
Increases in staff expenses are harder for Cathay to contain because of unions’ involvement, said Will Horton, an analyst at CAPA Centre for Aviation in Hong Kong.[/FONT]

[FONT=&amp]
“Staff costs saw increases due to wage growth at unions for frontline staff. That is a trickier cost element to control,” Horton said in an email. “Stating the 30 percent figure seems to be a clear message Cathay’s restructuring starts at the top and all employees are in this together if they are to secure Cathay’s future. That means pilots then need to come to the table, too.”[/FONT]

[FONT=&amp](Updates with comment from analyst in fifth paragraph.)[/FONT]
[FONT=&amp]
To contact the reporter on this story: Kyunghee Park in Singapore at [email protected].[/FONT]

[FONT=&amp]
To contact the editors responsible for this story: Sam Nagarajan at [email protected], Lena Lee[/FONT]

[FONT=&amp]©2017 Bloomberg L.P.[/FONT]
 

Rogue Trader

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SIA has many advantages than Cathay.
SIA can fire hire/fire staff as they see fit without problems from a union because SIA crew are not unionised. If they run short of $ they can always turn to Ho Ching.

Not only that. their organisation is overstaffed and very inefficient. I was shocked at how antiquated their internal workings are. All airlines are going through a rough patch now. And Cathay Pac has to trim a lot of fat to keep up with the pack again
 

ginfreely

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SIA has many advantages than Cathay.
SIA can fire hire/fire staff as they see fit without problems from a union because SIA crew are not unionised. If they run short of $ they can always turn to Ho Ching.

Not for the pilots though. They have strong pilot union don't they?
 

red amoeba

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the slump in China market hit Cathay alot. the nail in coffin is the fuel hedging. Already last year, there were questions asking how on earth did Cathay lose so much in fuel hedging. I think they misread the market.
the busiest route in the world - HK - TPE route is their cash cow. now with China tourist not going Seoul no more, cathay will be more affected.

also, the positioning of Dragonair is another topic that drag Cathay down. Rebranding, renaming cost $$ and its something that Cathay need to fix.

Vs SIA, SIA is not in a better position. Just that SIA has a lower cost structure - they are also impacted by spiralling cost and dwindling margins. Note that for many years, they resisted with Premium Economy whereas Cathay has such class of seats for long time. SIA believed that their positioning as premium airline will continue to atract bums on Business class, they finally still have to give in to market pressures.

Here they are, stuck in a difficult position, risk eroding their premium position by offering premium economy or lose their market share in business travel sector by not offering a premium economy?

then look west - where the middle east airlines are spending like money is no object. that indian airline with Tata is another black hole - how much is SIA bleeding into that? Nobody knows.
 

maxxi

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Cx hedge fuel price for 4 long years in 2015 they locked in at a ridiculous high price thinking fuel will go up and up...

All will suffer bcos of the Arab airlines with their free billions of state sponsorship.
 
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