Defaced mailboxes: Sorry for causing alarm and inconvenience, says SingPost
STOMPer Zomg is disturbed by what companies consider as publicity nowadays, referring to the recent rash of defaced mailboxes that are apparently part of SingPost's efforts to reach out to the youth.
Mailboxes at Holland Village, Bukit Batok and Ang Mo Kio have been vandalised by a masked man who signed off as 'Mr Ink'.
In his email, the STOMPer wrote:
"What are companies thinking these days, in the name of cheap publicity?
"Vandalism or graffiti is an anti-social act in many countries; this is telling our youth that this unsavoury activity is ok and 'cool'.
"How can a national institution like SingPost associate itself with an unlawful act that is punishable by caning here in Singapore?
"Now even the police are involved.
"SingPost and the PR company, whichever it is, have really gone overboard this time!"
On the subject of the campaign and its reception, a SingPost spokesperson had the following comments:
"The recent street art activity is a lead-up to the STAMP 02 posting box art competition which is part of our youth-themed campaign entitled “Express Yourself”. It was conceived as part of a viral marketing initiative to create greater awareness and buzz on self-expression through art and sports.
"Over the next week, local artists will repaint these 6 mailboxes, to showcase and reflect what STAMP 02 is really all about. We are offering 40 of our posting boxes as ‘special canvas’ for this art competition with the theme SPORTS & THE CITY.
"We would like to apologise for the undue alarm and inconveniences caused to all parties. SingPost would like to thank the public for their interest, concern and public spiritedness."
>>SinkPost shud just focus on making deliveries without spoilage la! KNN... come out so many stunts! :oIo:<<
STOMPer Zomg is disturbed by what companies consider as publicity nowadays, referring to the recent rash of defaced mailboxes that are apparently part of SingPost's efforts to reach out to the youth.
Mailboxes at Holland Village, Bukit Batok and Ang Mo Kio have been vandalised by a masked man who signed off as 'Mr Ink'.
In his email, the STOMPer wrote:
"What are companies thinking these days, in the name of cheap publicity?
"Vandalism or graffiti is an anti-social act in many countries; this is telling our youth that this unsavoury activity is ok and 'cool'.
"How can a national institution like SingPost associate itself with an unlawful act that is punishable by caning here in Singapore?
"Now even the police are involved.
"SingPost and the PR company, whichever it is, have really gone overboard this time!"
On the subject of the campaign and its reception, a SingPost spokesperson had the following comments:
"The recent street art activity is a lead-up to the STAMP 02 posting box art competition which is part of our youth-themed campaign entitled “Express Yourself”. It was conceived as part of a viral marketing initiative to create greater awareness and buzz on self-expression through art and sports.
"Over the next week, local artists will repaint these 6 mailboxes, to showcase and reflect what STAMP 02 is really all about. We are offering 40 of our posting boxes as ‘special canvas’ for this art competition with the theme SPORTS & THE CITY.
"We would like to apologise for the undue alarm and inconveniences caused to all parties. SingPost would like to thank the public for their interest, concern and public spiritedness."
>>SinkPost shud just focus on making deliveries without spoilage la! KNN... come out so many stunts! :oIo:<<
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